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Finding Details About 40% of Canadians compared credit cards from different companies before applying.

Sample size

  • 6,618

Initiative

Collection dates

  • March 18, 2019 to May 30, 2019

Adopter

Related priorities

This finding relates to the following National Financial Literacy Strategy priorities and target outcomes: 

Priority 1

Communicate in ways people understand

  • Target outcome 1.2
Related headlines
Headline

Fewer than half of Canadians shop around for a credit card before applying for one.

Financial institutions offer a variety of credit cards with different interest rates, fees, and rewards and benefits. Comparing credit cards before applying for one can save Canadians money.

The analysis is based on research and the findings supplied by the adopters of the National Financial Literacy Strategy Measurement Plan. The related findings can be found at the bottom of this page.

Source: Canadian Financial Capability Survey
Related measures

The measure(s) below make up the Strategy-Aligned Measure (SAM) used to generate this finding. Please note that some SAMs require the use of multiple measures, while others work as a standalone measure. Refer to the Measures Library for more details.

Related

When you obtained your most recent credit card, did you first collect information about different cards from more than one company in order to compare them?

  • Yes
  • No
  • Don’t know
  • Prefer not to say
Opens in new tabContribute findings and Strategy-Aligned Measures

The Financial Consumer Agency of Canada does not endorse, directly or indirectly, any adopters of the Measurement Plan, nor does it make any representations or warranties, express or implied, concerning the adopters' products or services or their fitness for a particular purpose.

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